hit us
Meaning
To informally contact a group of people or to provide them with something requested.
Origin
The informal use of "hit" to mean "contact" or "provide" emerged in American English, gaining popularity in the late 20th and early 21st centuries. It likely evolved from earlier slang expressions like "hit me up," where "hit" implied a direct and often immediate action or communication. Initially, "hit me up" meant to call or contact someone, but over time, "hit" alone in this context came to imply a similar informal request, stripping away the "up" for brevity and casualness, especially among younger generations. This linguistic shorthand emphasizes quick, direct communication or delivery.
Examples
- If you finish your work early, just hit us so we know you're on your way to meet up.
- We're almost out of ideas for the campaign, so hit us with any creative suggestions you have left.